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4/21/10 - 5 Ads of the World Finds
There is a whole series of Volkswagen independent cinema ads like this using different movies on the police reports/tickets/Car performance tests. This one happens to be Toy Story, and it made me laugh ("NOT MY FAULT"). It's rather simple with the piece of paper sitting on a plain background, but it gets the job done.
This reminded me of our two city airline designs. There was one for Paris with the "A" enlarged to be the Eiffel Tower, but I like the creativity of the double-decker bus in this ad.
(Sorry it is so small and blurry, I tried to enlarge it) I think Max Huber when I see this design, especially the golf ad he designed. If the image wasn't so blurry, you could see the great geometric shapes in the background with the bold colors in the foreground. The negative space works well to put the focus on the center of the page, then down to the left hand side text.
It's cute and uses negative space well. The point is that you can customize your vehicle, and flashy imagery wasn't needed to tell the viewer that. 
Again, this is a series with the bull somehow conveying that he is beating the bear (propping his feet upon a bearskin rug is another I liked). It is childish to use the stuffed animals and pencil as a bat, but if you read the tag line it makes sense (they are examining the shift in the changing market). I like that they try to make it simpler than what it is, and it shows that they will explain the situation without a lot of over the top language.
There is a whole series of Volkswagen independent cinema ads like this using different movies on the police reports/tickets/Car performance tests. This one happens to be Toy Story, and it made me laugh ("NOT MY FAULT"). It's rather simple with the piece of paper sitting on a plain background, but it gets the job done.
This reminded me of our two city airline designs. There was one for Paris with the "A" enlarged to be the Eiffel Tower, but I like the creativity of the double-decker bus in this ad.
(Sorry it is so small and blurry, I tried to enlarge it) I think Max Huber when I see this design, especially the golf ad he designed. If the image wasn't so blurry, you could see the great geometric shapes in the background with the bold colors in the foreground. The negative space works well to put the focus on the center of the page, then down to the left hand side text.
It's cute and uses negative space well. The point is that you can customize your vehicle, and flashy imagery wasn't needed to tell the viewer that. 
Again, this is a series with the bull somehow conveying that he is beating the bear (propping his feet upon a bearskin rug is another I liked). It is childish to use the stuffed animals and pencil as a bat, but if you read the tag line it makes sense (they are examining the shift in the changing market). I like that they try to make it simpler than what it is, and it shows that they will explain the situation without a lot of over the top language.
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